My Interview On Bill Caskey’s 2X Podcast

2x podcast

In March of this year, I spoke at the HRO Summit 360 conference in Dallas, TX.

I presented on how to create a successful inbound lead generation strategy. Bill Caskey was also speaking at the conference. We had the chance to briefly chat about inbound and sales and marketing alignment. A couple weeks later we chatted over the phone to dig in a little bit more on this topic and record it for his 2X podcast.

In the interview Bill and I chatted about:

  • The biggest mistake sales professionals make when it comes to digital.
  • How to get started with digital/inbound.
  • Overcoming the fear of creating content.
  • How to be successful while doing inbound.

I hope you enjoy listening and make sure you check out the rest of Bill’s 2X podcast episodes and subscribe.

Listen to the episode here. 

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